Did you know that 80% of internet users now own a smartphone whereas 52.7% of the global mobile phone population has accessed the internet from their mobile phone and is expected to grow to 61.2 percent in 2018. Nearly 80% of social media time and 65% of Digital Media is consumed on mobile devices. Check out our infographic " The State of Global Mobile Internet" for latest statistics and trends.
Infographic by GO Gulf Website Design Company Abu Dhabi
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Estimated Mobile Internet Traffic as Percentage of Total Internet Traffic by Region
| Region | %age |
| Global | 49.73% |
| Asia | 65.1% |
| Africa | 59.49% |
| North America | 36.77% |
| South America | 36.09% |
| Oceania | 35.05% |
| Europe | 31.65% |
70% of smartphone users use social media on their phones. 54% of Facebook users only use Facebook on their mobile device.
Mobile internet usage surpasses desktop for first time ever in October,2016 and
accounted for 51.3% of internet usage compared to 48.7% by Desktop
More than 56 percent of consumer traffic to top websites is now from mobile devices. Mobile devices now represent 65 percent of digital media time
Top content categories by time spent on Mobile devices
| Content Categories | %age of time spent on mobile devices |
| Portals | 31% |
| Business/Finance | 42% |
| Entertainment | 49% |
| Health Information | 54% |
| News | 56% |
| Sports | 61% |
| Retail | 62% |
| Lifestyle | 64% |
| Personal | 77% |
| Social Networking | 79% |
| Online Gaming | 88% |
| Photos | 92% |
| Maps | 94% |
Mobile Traffic Vs Desktop Traffic
| Platform | Average time on site | Average pages per visit | Average Bounce rate |
| Mobile Devices | 03:05 | 3.34 | 56.39% |
| Desktop | 05:19 | 5.19 | 47.65% |
Mobile Internet Traffic as percentage of total web traffic by Country
| Country | %age |
| Nigeria | 81% |
| India | 79% |
| South Africa | 78% |
| Indonesia | 69% |
| Thailand | 66% |
| Turkey | 61% |
| UAE | 57% |
| Poland | 57% |
| China | 56% |
| Saudi Arabia | 55% |
| Malaysia | 53% |
| Mexico | 50% |
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