Social Gaming has become a big industry and estimated to reach 50% of social networking users and 34% of total internet population by 2014. Check our infographic "Social Gaming Industry – Statistics & Trends " to know more about social gamers, worldwide social gaming market , Monetization of the Social Gaming Industry and lot more.
Infographic by- GO-Globe Bahrain Web Design
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Distribution of Social Gamers by Gender
Gender | %age |
Male | 46% |
Female | 54% |
Average age of gamer: Social Network Games Vs Console Games - Female 40 Years Vs Male 37 Years
Social Gamers by Age Group
Age Group | %age |
13-18 | 13% |
19-25 | 23.5% |
26-35 | 22% |
36-45 | 17% |
46+ | 24.5% |
Social games are centered on shared user experience with in the social media application framework (such as FaceBook) in which they are played.
Worldwide Social Gaming Market (2011-2014)
Year | Size ( In Billions) |
2011 | 4.94 |
2012 | 6.20 |
2013 | 7.49 |
2014 | 8.64 |
By 2014, 50% of social networking users and 34% of total internet users will play social games.
Monetization of the Social Gaming Industry
Categories | %age |
Virtual Goods | 59.9% |
Advertising | 20.5% |
Lead Generation/Offers | 19.6% |
The average engagement rate of Social Gaming Ads is 20%, as compared to 0.50% of FaceBook-brand pages
Stats Of Virtual Items Purchased: 1-5% Of Social Gaming Population
Amount Spent Per Month | % Of Spenders |
$25 or more | 15% |
$5-10 | 25% |
$1-5 | 60% |
The US social gaming market will reach $5 billion by 2015
Top 10 Social Gaming Developers Based on Monthly Active Users (MAU)
Social Gaming Publisher | Estimated MAU |
Zynga | 213,557,360 |
King.com | 99,457,975 |
Wooga | 46,556,808 |
Social Point | 38,987,966 |
Electronic Arts | 33,675,645 |
Peak Games | 28,174,309 |
Playdom | 17,870,120 |
Pretty Simple | 16,710,731 |
FunPlus Games | 15,848,532 |
PopCap Games | 14,979,962 |
Social and mobile gaming video Ads have the highest completion rate in the online Ad industry, i.e., 91%.
Top 10 Social Games By Number Of MAUs
Name Of Social Game | Estimated MAUs |
Candy Crush Saga | 36,755,272 |
Farmville 2 | 35,399,969 |
Texas HoldEm Poker | 34,094,642 |
Pet Rescue Saga | 27,491,799 |
Diamond Dash | 26,478,075 |
Dragon City | 22,779,581 |
CoasterVille | 19,601,022 |
Bubble Witch Saga | 18,878,261 |
Bubble Safari | 15,619,302 |
Criminal Case | 14,488,657 |