In China, online games enjoy penetration rates of 59.5% (within the total Internet users) and 33% (within the total mobile Internet users) . Check out our new Infographic – “Online Gaming Industry in China – Statistics and Trends” to know more about the estimated revenue of Chinese online game operators, online gamers demographics in China, popular online games genres, market share of online game segments in China and more.
Infographic by- GO-Globe.cn
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Estimated Revenue of Chinese online Game Operators (bn Yuan)
|
Year |
Revenue (bn Yuan) |
Growth |
|
2012 |
66.2 |
24.0% |
|
2013 |
82.1 |
24.0% |
|
2014 |
97.8 |
19.2% |
|
2015 |
113.3 |
15.9% |
|
2016 |
130.8 |
15.4% |
|
2017 |
150.0 |
15.0% |
By 2015, there will be 266 million Chinese gamers playing at least 2 hours a month
Online Gamers By Gender
| Gender | %age |
| Male | 73% |
| Female | 27% |
Online Gamers By Age
| Age | %age |
| Below 19 | 9.3% |
| 19-25 | 55% |
| 26+ | 35.7% |
Where Gamers Play
| Place | %age |
| Home |
73% |
| Internet Café |
19% |
| School |
4% |
| Work |
3% |
When Gamers Play
| Time | %age |
| 8 P.M. to 10P.M. |
22% |
| 6P.M. to 8P.M. |
21% |
| 10 P.M. to Midnight |
14% |
| 2 P.M. to 6 P.M |
13% |
| Noon to 2 P.M. |
12% |
| 8 A.M. to Noon |
11% |
| Midnight to 2 A.M. |
4% |
| 2 A.M. to 8 A.M. |
3% |
Gaming Preferences
| Graphic Interface |
%age |
| 3D graphics |
60% |
| 2.5D graphics |
23% |
| 2D graphics |
17% |
Gaming Genre Preferences
| Gaming Genre |
%age |
| Action RPG |
28.1% |
| First-person Action Games |
18.8% |
| Shooters |
12.0% |
| Platformers |
8.6% |
| Turn-based RPG |
6.3% |
| Strategy Games |
5.2% |
| Racing Games |
5.15% |
|
Virtual Community / SIMGames |
4.4% |
| Music and Dance Games |
3.2% |
| Chess, Cards, Puzzles |
2.9% |
Market Share Of Chinese Online Game Segments
|
Year |
Large Client Games |
Platform Games |
Web Games |
Social Games |
|
2013 |
76.0% |
5.9% |
13.8% |
4.4% |
|
2014 |
74.8% |
5.6% |
14.5% |
5.2% |
|
2015 |
73.8% |
5.3% |
14.8% |
6.1% |
|
2016 |
72.8% |
5.0% |
15.1% |
7.1% |
In 2012, 40 domestic Chinese companies developed a total of 177 online games. They were exported to overseas markets, at an estimated total sale value of US$570 million.
64% of Chinese gamers spend money on online games each month.
Top 10 Online Games Operators By Revenue (Q3 2013)
|
# |
Company |
Revenue From Games (Yuan) |
|
1 |
Tencent |
8.42 billion |
|
2 |
NetEase |
2.10 billion |
|
3 |
Changyou |
980 million |
|
4 |
Shanda Games |
960 million |
|
5 |
Perfect World |
750 million |
|
6 |
Giant Interactive |
581 million |
|
7 |
Qihoo 360 |
407 million |
|
8 |
Kingsoft |
271 million |
|
9 |
Huanju |
154 million |
|
10 |
TaoMee |
63 million |