More than a quarter (29 percent) of Middle East consumers now shop online every month. 36% of those Middle East shoppers surveyed between ages 18 and 24 shop online monthly compared to 13% of those aged 55 years and above. Check out our infographic "Middle East Shoppers Online Shopping Behavior " for latest statistics and trends.
Infographic by GO-Globe Bahrain Website Design
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Main Motivation of Middle East Shoppers Buying Online
Motivation Factor | %age |
Cheaper than buying in store | 40% |
Better product selection | 31% |
More convenient than buying in-store | 17% |
36% of those Middle East shoppers surveyed between ages 18 and 24 shop online monthly compared to 13% of those aged 55 years and above
60% of Middle East online shoppers shop online with companies they feel they can trust whereas 32% of online shoppers remain loyal to their favorite retailers because they trust the brand
52% of Middle East online shoppers are using social media channels to read product reviews
56% of the Middle East online shoppers use their mobile device for shopping
Over 50% of surveyed indicated they access the internet for online shopping of which more than 80% said they were highly satisfied with their online shopping experience
58% of products that Middle East shoppers bought online were from overseas vendors
80% of online shopping in Middle East is done using cash-on-delivery.
Top Categories Preferred by Middle East Online Shoppers
Category | %age |
Book, music, movies and video games | 54% |
Health and Beauty | 48% |
Consumer, electronics and computer | 44% |
Sports equipment / Outdoor | 44% |
Toys | 44% |
Jewellery / Watches | 42% |
Clothing and Footwear | 41% |
Furniture and Homeware | 35% |
Household appliances | 31% |
Grocery | 27% |