Baidu is to China what Google is to the rest of the world. Baidu was established by Robin Li and Eric Xu in the year 2000. In just 7 years, Baidu became the first ever Chinese company to enter the NASDAQ-100 index. Check out the following infographic, “Baidu Statistics and Trends” to know more about Baidu, the most popular search engine of China.
Infographic by GO Globe Hong Kong website design company
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The estimated number of employees at Baidu, as of June 30, 2014 was 40,500
The estimated number of Baidu users is the world 531 million
Market Share Of Chinese Search Engine By Revenue
Search Engine Providers | Market Share |
Baidu | 79.48% |
Google China | 11.91% |
Sougou | 5.54% |
Other | 3.07% |
The number of active monthly mobile Baidu search users is 500 million
The number of mobile daily active users of the Baidu App is 70 million
The Baidu mobile search revenue accounts for 42% of the company’s total revenue
There are 130 million Android app downloads per day on the Baidu App Store and its sister site, 91 Wireless.
The Baidu Market Share In China’s App Distribution Market - Q4 2014
Top App Distributor | Market Share |
Baidu league | 42% |
360 league | 22.3% |
Tancent league | 21.8% |
Wandoujia | 6.9% |
Others | 7.0% |
The number of indexed mobile websites by Baidu increased by 105% as of the end of 2014
Total revenues in the fiscal year 2014 were RMB 49.052 billion ($7.906 billion), a 53.6% increase from 2013.
Baidu's 2014 Revenue Overview (Estimated)
Quarter | RMB | Increase from 2013 |
Q 1 2014 | 9.497 billion | 59.1% |
Q2 2014 | 11.986 billion | 58.5% |
Q3 2014 | 13.520 billion | 52.0% |
Q4 2014 | 14.050 billion | 47.5% |
Estimated CPC on Baidu by Industry
Industries | Baidu (RMB) |
Cosmetic surgery | 16 |
Education & training | 10 |
Medical service | 24 |
Travel service | 9 |
Medical Instrument | 26 |
Metal Material | 10 |
Instrument | 10 |
Chemical material | 6 |
Electrical equipments | 5 |
Weight-loss | 20 |
Estimated Baidu Users By Country
Country | Baidu User %age |
China | 92.1 % |
South Korea | 2.0 % |
Japan | 1.3 % |
United States | 1.2 % |
Hong Kong | 0.9 % |