No matter what you need, there’s a mobile app for it. Whether it’s online shopping, downloading content, checking the weather or comparing product reviews, there’s an app for it. With so many mobile apps around, there seems hardly any need to turn on one’s desktop at all. No wonder people around the world spend more time with their mobiles than with their desktops or any other device! Did you know that mobile apps now account for more than half (52%) of all the time spent on online digital media? Not at all surprising, we say. Check out our infographic, “Mobile Apps Usage – Statistics And Trends” for more such curious facts about how people are using mobile apps around the world.
Infographic by GO Globe website design company in Hong Kong
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Mobile Apps Now account for more than Half (52%) of All Time Spent on Digital Media
Smartphone users spent 89% of their mobile media time using mobile apps.
42% of all mobile sales generated by the leading 500 merchants came from mobile apps
Estimated Worldwide Mobile App Revenues
| Years | Revenues ( in Billions USD) |
| 2014 | 35 |
| 2015 | 45 |
| 2016 | 58 |
| 2017 | 77 |
Mobile App Usage By Age And Number Of Apps
| Age | Number of apps | Time Spent per month ( HH : MM) |
| 18-24 | 28.0 | 37:06 |
| 25-34 | 29.5 | 35:40 |
| 35-44 | 29.3 | 33:57 |
| 45-54 | 25.8 | 25:26 |
| 55+ | 22.0 | 21:21 |
Estimated Monthly Usage Of Mobile Apps And Mobile Web
| Monthly Usage | Mobile apps | Mobile Web |
| Men | 29 hours 32 minutes | 3 hours 45 minutes |
| Women | 30 hours 58 minutes | 3 hours 46 minutes |
The average time people spend on their apps is increased by 21% over the last year
Percentage Of Time Spent On Mobile Apps (By App Types)
| App Type | %age |
| Games | 43% |
| Social Networking | 26% |
| Entertainment | 10% |
| Utilities | 10% |
| News | 2% |
| Productivity | 2% |
| Health & Fitness | 1% |
| Lifestyle | 1% |
| Others | 5% |
85% of people prefer native mobile apps to mobile websites
Fastest Growing Mobile App Categories (By Time Spent)
| App Type | Increase in Time Spent |
| Music | 79% |
| Health & Fitness | 51% |
| Social Networking | 49% |
| Travel | 28% |
| Entertainment | 22% |
| Sports | 16% |
| Games | 15% |
| News | 14% |
The percentage of mobile apps used only once shrunk to 20%, improving from 22% from last year
The percentage of apps used 11 or more times increased to 39% in 2014